Originally posted by pootstick
no, it looks like the site owner signs up to it. it's tracking info for marketing and advertising.
so, does anyone know what's good to block it?
add this line to your hosts file -
This will bypass DNS lookup, so that the google analytics server simply can't be found.
Careful what editor you use - notepad tends to add a '.txt' extension to files it opens where there is extension already, and windows explorer may be set not to show extensions.
The hosts file can be found under %WINDIR%\system32\drivers\etc
[edit: the above assumes that you're on a windows platform]