What are the commercials in your area like? We get some US satellite feed and its is really an interesting combination of commercials in most American channels. Something like :
30% - Fast Foods, drinks etc
30% - Medications to counteract ill effects of fast foods and poor diet
20% - Doctors, Medical Centers, Lawyers ads to sue hospitals etc for negligence
20% - Other ads like cars and other consumables.
Does your area have such a predominance of ads for food and medicine?