- Joined
- 10 Jan 08
- Moves
- 19047
22 Jan 09
Originally posted by KazetNagorrai doubt they'll get their 20m back. who is going to change their bank because they saw their logo on a rugby jersey? no one, you pick a bank you feel that it will suit your finances.
It's all a matter of investment. If they earn more than 20 million back from that sponsorship deal, then what is the issue? The only thing you could complain about is that people are stupid enough to fall for advertising.
i would hope people are not that stupid, i've always questioned why companies put so much of their money into sporting sponsorships.
but especially now in this economic climate, it's just bad business on the part of the bank of scotland and i wouldn't have any confidence in the banks ability to take care of my money if this was my bank.
22 Jan 09
Originally posted by trev33i would hope people are not that stupid, i've always questioned why companies put so much of their money into sporting sponsorships.
i doubt they'll get their 20m back. who is going to change their bank because they saw their logo on a rugby jersey? no one, you pick a bank you feel that it will suit your finances.
i would hope people are not that stupid, i've always questioned why companies put so much of their money into sporting sponsorships.
but especially now in this economic c ...[text shortened]... ldn't have any confidence in the banks ability to take care of my money if this was my bank.
Answer: people are that stupid.
but especially now in this economic climate, it's just bad business on the part of the bank of scotland and i wouldn't have any confidence in the banks ability to take care of my money if this was my bank.
But that's you, and not the average idiot. Perhaps this is an especially good time, since the reputation of RBS has been tainted and there is need for positive associations with the name.