'In other words, content matters. Here are five of Steven Wright’s wisecracks that contain wisdom for content marketers': "Ambition is a poor excuse for not having enough sense to be lazy. You’ve heard all the blogging nonsense… post every day, post five times a week, post twice a week, but always on the same two days. Bah. Post when you’ve got something interesting to say. Post when you have content that furthers the aims of your business. Post when you’ve got something that will go viral and bring you tons of links and new subscribers.
"Most of all, post something of value to your intended audience. Or don’t post." -Steven Wright
Originally posted by Grampy Bobby“To steal ideas from one person is plagiarism; to steal from many is research.
'In other words, content matters. Here are five of Steven Wright’s wisecracks that contain wisdom for content marketers': "Ambition is a poor excuse for not having enough sense to be lazy. You’ve heard all the blogging nonsense… post every day, post five times a week, post twice a week, but always on the same two days. Bah. Post when you’ve got somethin ...[text shortened]... t of all, post something of value to your intended audience. Or don’t post." -Steven Wright
"If you’re staring out the window waiting for a great new idea, I’m afraid you might be in for a content dry spell. Great ideas come from discovering new perspectives in your field of expertise, and making new connections with concepts and ideas outside your subject area.
"Dig deeper than everyone else for a fresh angle. Broaden your perspective by immersing yourself in the ideas of people you don’t agree with. Read more fiction, subscribe to unrelated RSS feeds, go watch a comedy show.
"How else are you going to notice the cowbell?" -Steven Wright
“Everyone has a photographic memory. Some just don’t have film.”
"My guess is you’re noticing interesting connections and potential hooks several times a day, but you’re just not getting them down on paper for later use. “Sitting down to write” is the last part of the process… the ideas have to come first.
"Whenever anyone wakes up in the morning till when you go to sleep, like a thousand pieces of information go past you. Like, you’re going to get coffee, you read something on a bulletin board, you have a conversation with someone who says a word, or you hear some concept and just some of those things just jump out to me as jokes. I can’t sit down at a desk and write jokes. They come from me reacting to my surroundings.
"Unless your memory is exceptional, don’t let your best content ideas slip away during the course of the day. Preserve them in a way that works for you." -Steven Wright